Sell More of What You’re Already Selling

Aug 26 2015

Improve customer retention by featuring all of your products in one convenient dashboard. With the Product Catalog, you can showcase your entire line of products, digital and legacy, directly within the Business Center! Vice President of Sales George Leith, along with Product Owner Kass Naicker, hosted this webinar showcasing our newest development.   Check out… Continue reading

No One Trusts Marketers! But Marketing Automation is the Key to Earning That Trust

Aug 19 2015

This post was originally published on Business 2 Community.  According to an online survey of 1,000 US marketers, 76 percent of us believe that marketing has changed more in the last two years than in the past fifty. And while the profession is shape shifting, marketers are having trouble proving their value to everyone. Nearly… Continue reading

The NEW Snapshot Report

Aug 14 2015

In last week’s webinar, George Leith, our VP of Sales extraordinaire, walked through all the recent improvements we’ve made to our Snapshot report. We’ve added new messaging, an SEM section and even videos to turn the Snapshot from a good prospecting tool to the most killer prospecting machine on the market. Watch the webinar. 

From Buzzwords to Implementation: Keeping your Marketing Relevant

Aug 10 2015

This post originally appeared on the C-Suite Network.  Every marketer says that telling the story is the way to go. It’s become such a generic piece of advice that, although relevant, now seems almost as commonplace as “the medium is the message.” But here’s another marketer here to tell you it’s true. According to an… Continue reading

Save up to Two Hours per Week in Concierge

Aug 06 2015

When managing a local business’ reputation with Concierge, digital agents constantly have to log in and out of multiple platforms to manage listings and reviews. This costs time: you have to have the username and password handy, you need to remember the correct URL to log in to and you have to make sure to… Continue reading

Stop Cherry Picking Online Sources; It’s Bad for Business

Aug 03 2015

This isn’t your grandfather’s purchase funnel. The days of a linear customer buying journey—where a “single source of truth” (e.g., Yellow Pages ad or TV spot) led to a phone call and a closed sale—are gone, replaced by a nonlinear loop that lives online and is marked by mobility, user-generated content, two-way conversation and fragmentation…. Continue reading

Everything you Need to Know About Reviews

Jul 28 2015

Seventy-two percent of consumers say they trust online reviews as much as personal referrals, so whether it’s a testimonial, a detailed article on someone’s blog or an offhand comment on Twitter, people are now chatting 24/7—and local business owners need to be paying attention. In this webinar, George Leith, VP of Sales, explains how Vendasta’s software expertly… Continue reading

The Top 4 Things to Improve Click Through Rates

Jul 23 2015

No preamble necessary—marketers understand how important click through rates are. They indicate that what you sent resonated with your recipient, and how successful your campaign has been. Here are three things to improve CTR: Draw recipients into the email. People have very little information to decide whether to open or delete, a choice made in… Continue reading

C-Suite Q&A – Good Teams Need Great Leaders

Jul 17 2015

This post originally appeared on the C-Suite Network. As the CEO of Vendasta, Brendan King is constantly traveling through North America, frequenting conferences and talking to partners. Being a bit of a rarity—he runs a successful tech company out of Saskatoon in the Canadian prairie—he’s often pulled aside for interviews. His team noticed a few… Continue reading