Everything you Need to Know About Reviews

Jul 28 2015

Seventy-two percent of consumers say they trust online reviews as much as personal referrals, so whether it’s a testimonial, a detailed article on someone’s blog or an offhand comment on Twitter, people are now chatting 24/7—and local business owners need to be paying attention. In this webinar, George Leith, VP of Sales, explains how Vendasta’s software expertly… Continue reading

The Top 4 Things to Improve Click Through Rates

Jul 23 2015

No preamble necessary—marketers understand how important click through rates are. They indicate that what you sent resonated with your recipient, and how successful your campaign has been. Here are three things to improve CTR: Draw recipients into the email. People have very little information to decide whether to open or delete, a choice made in… Continue reading

C-Suite Q&A – Good Teams Need Great Leaders

Jul 17 2015

This post originally appeared on the C-Suite Network. As the CEO of Vendasta, Brendan King is constantly traveling through North America, frequenting conferences and talking to partners. Being a bit of a rarity—he runs a successful tech company out of Saskatoon in the Canadian prairie—he’s often pulled aside for interviews. His team noticed a few… Continue reading

Connecting Local Businesses to Partners

Jul 15 2015

It’s no secret that online reputation and social media management have become a piping hot topic with small and medium businesses. So much so that we frequently have local businesses contacting us desperate for an immediate solution. And as much as we would like to directly provide a helping hand, Vendasta’s platform was built from… Continue reading

The Paradox of Choice & Online Reputation Management

Jul 09 2015

It is a common misconception that the internet gives you an abundance of choice. There is a small part of me that enjoys thinking that only “old people” who did not grow up with the internet would think something like that, but this is far from the truth. Honestly, it could not be more incorrect—the… Continue reading

Running a Vendasta Marketing Automation Campaign

Jul 07 2015

Our VP of Sales, George Leith, facilitates a weekly webinar every Wednesday. I don’t want to blow this out of proportion or anything, but some people call them “life-altering.” George is the impassioned leader of our sales department, and is known as Captain Closer. Or something along those lines. Last week, George went into detail… Continue reading

Notifications and Daily Digests for Leads and Social Activity

Jun 24 2015

Now your clients can be notified the moment there is engagement on any of their social channels! As early as July 6, we will be releasing email notifications and daily digests in our Social Marketing software.  Your clients will soon receive instant notifications when anyone posts on their social media pages, and they may also choose to… Continue reading

Settling Into Biz Dev Role At Vendasta, Williams Takes Aim At Local Media Fragmentation

Jun 23 2015

Originally published on GeoMarketing, by David Kaplan. The growing use of geo-data and level of media fragmentation has affected local media companies and agencies most acutely. Vendasta, which has been expanding its business identity from its early days as a local reputation management company to a specialist in digital presence services for local media, has… Continue reading

WEBINAR: Using Presence Builder to Create a Location Page

Jun 19 2015

Every business owner understands that location is everything. According to Google, the most frequently sought after business information is business address, hours of operational, phone number and departments. Vendasta’s Location Page can help with all of that, and is also mobile responsive! Sales Manager Song Rattanavong explains the entire Location Page offering along with a special guest… Continue reading

The Definitive Guide to Building Online Presence: 8 Ways to do it Effectively

Jun 17 2015

There’s a ton of half-baked content floating around out there about how to build a strong online presence; and while it’s not entirely wrong, the reader is only getting a sliver of the story. The plot usually goes something like this: throw up a website, add social profiles, start a blog, and then create killer… Continue reading